Cookie Policy
Last Updated: February 14, 2026
Effective Date: February 14, 2026
This Cookie Policy explains how Massimo Dallaglio S.r.l. uses cookies and similar tracking technologies on our website. By using this site, you consent to the use of cookies in accordance with this policy and our Privacy Policy.
What Are Cookies?
Cookies are small text files that are stored on your device when you visit a website. They help websites remember your preferences, understand how you use the site, and improve your browsing experience. Cookies can be set by the website you are visiting (first-party cookies) or by third-party services embedded in the site (third-party cookies).
We use cookies to provide essential website functionality, analyze site usage, and deliver personalized advertising. Not all cookies require your consent — some are essential for the site to work properly.
Types of Cookies We Use
We categorize cookies into three types based on their purpose and consent requirements. You can manage your preferences for analytics and marketing cookies through the cookie consent banner or the preferences panel available in the footer.
Essential Cookies
Purpose: Essential cookies are necessary for the website to function properly. They enable core features such as security, session management, navigation, and access to secure areas of the site.
Consent Required: No. These cookies are activated automatically and cannot be disabled.
Examples:
- session_id: maintains your active session on the site
- csrf_token: protects against cross-site request forgery attacks
- cookie_consent_status: stores your cookie preferences
Retention: Session duration or up to 12 months for preference storage.
Analytics Cookies
Purpose: Analytics cookies help us understand how visitors interact with our website by collecting anonymous information about page visits, time spent on the site, navigation paths, and user behavior patterns. This data allows us to improve the website experience and identify technical issues.
Consent Required: Yes. These cookies are activated only after you accept them through the cookie banner or preferences panel.
Tools Used: Google Analytics 4
Examples:
- _ga: distinguishes unique users
- _ga_XXXXXXX: stores session information
- _gid: distinguishes users for 24 hours
- _gat: throttles request rate
Retention: Up to 14 months.
Marketing and Advertising Cookies
Purpose: Marketing cookies are used to deliver personalized advertisements based on your interests and to measure the effectiveness of advertising campaigns. These cookies track your browsing behavior across websites and allow us to show relevant ads on Google, Meta (Facebook and Instagram), and other platforms.
Consent Required: Yes. These cookies are activated only after you accept them through the cookie banner or preferences panel.
Advertising Partners:
- Google LLC (Google Ads, Google Tag Manager, Google Remarketing)
- Meta Platforms, Inc. (Facebook Pixel, Instagram Ads)
Retention: Up to 540 days (Google Ads default retention period).
Marketing Cookies — Detailed Disclosures
Our use of marketing and advertising cookies is subject to strict compliance with Google Ads policies and Meta (Facebook/Instagram) Ads policies. Below are the mandatory disclosures required by these platforms.
Third-Party Ad Serving
Third-party vendors, including Google, use cookies to serve ads based on a user's previous visits to this website and other sites on the internet.
Advertising Partners
We may work with advertising partners such as Google and Meta to deliver advertisements tailored to your interests across various websites and platforms.
Remarketing
We may use remarketing services to advertise to previous visitors of our website. After visiting our site, you may see our ads on other websites, apps, or platforms you visit.
YouTube and Display Network
Advertisements may appear across Google services including YouTube, Gmail, and the Google Display Network.
Tracking Technologies
We use the following tracking technologies on this website:
- Cookies (first-party and third-party)
- Tracking pixels (Google Ads tag / gtag.js, Meta Pixel)
- Device identifiers (browser fingerprint, IP address)
- Conversion event tags
Advertising Measurement
We use conversion tracking to understand which advertisements lead to actions on our website — such as form submissions, calls, or purchases. This allows us to measure campaign effectiveness and allocate budget appropriately. Conversion data may be shared with Google Ads and Meta.
Technologies in Use
Advertising and analytics technologies active on this site:
- Google Ads (gtag.js / Google Tag Manager)
- Google Analytics 4
- Google Remarketing Tag
- Meta Pixel (Facebook / Instagram)
How to Manage Your Cookie Preferences
You have full control over which cookies are placed on your device. When you first visit our website, a cookie consent banner will appear allowing you to accept all cookies, reject non-essential cookies, or manage your preferences in detail.
Through Our Website
You can manage your cookie preferences at any time by clicking the "Manage cookie preferences" link in the website footer. This will open a panel where you can toggle analytics and marketing cookies on or off. Essential cookies cannot be disabled as they are required for the site to function.
Through Your Browser
Most web browsers allow you to manage cookies through their settings. You can typically find these options in the "Privacy" or "Security" section of your browser. Common browsers provide the following options:
- Block all cookies
- Block third-party cookies only
- Delete cookies after each browsing session
- View and delete individual cookies
Please note that blocking or deleting essential cookies may prevent certain features of the website from working properly.
Opt Out of Personalized Advertising
You may opt out of personalized advertising at any time through the following industry opt-out tools:
- Google Ads Settings: https://adssettings.google.com
- Your Online Choices (EU): https://www.youronlinechoices.eu
- Network Advertising Initiative: https://optout.networkadvertising.org
- Digital Advertising Alliance: https://optout.aboutads.info
Opting out does not remove ads entirely — you will continue to see non-personalized advertisements.
Google Analytics Opt-Out
Users may opt out of Google Analytics tracking by installing the Google Analytics Opt-out Browser Add-on available at: https://tools.google.com/dlpage/gaoptout
Meta Ad Preferences
To manage your ad preferences on Meta platforms (Facebook and Instagram), visit: https://www.facebook.com/adpreferences/
Cookie Consent Requirements
When you first visit our website, a cookie consent banner will appear at the bottom-right corner of the screen. This banner offers three options:
- Accept All Cookies: activates essential, analytics, and marketing cookies
- Reject Non-Essential: activates only essential cookies; analytics and marketing cookies remain inactive
- Manage Preferences: opens a detailed panel where you can toggle each cookie category independently
The banner does not block access to the website. You can dismiss it without accepting, in which case only essential cookies will be active.
By clicking "Accept All Cookies", you consent to the storing of cookies on your device for analytics and advertising purposes, including personalized advertising delivered by Google and Meta. You may withdraw consent at any time through the cookie preferences panel without affecting the lawfulness of processing that occurred before withdrawal.
GDPR Compliance for EEA and UK Users
Users in the European Economic Area and the United Kingdom receive this consent notice in compliance with the General Data Protection Regulation (GDPR) and UK GDPR. Marketing and analytics cookies are activated solely after explicit, informed, freely given consent under GDPR Article 6(1)(a). Consent is recorded with a timestamp and may be audited upon request.
You may withdraw consent at any time by clicking "Manage cookie preferences" in the website footer, or by clearing cookies via your browser settings. Withdrawal does not affect processing that occurred while consent was valid.
Data Sharing with Advertising Partners
We share certain data with advertising partners for campaign delivery and measurement. Recipients and the data categories shared include:
- Google LLC: cookie identifiers, conversion events, anonymized behavioral data, remarketing lists. Governed by Google's Privacy Policy: https://policies.google.com/privacy
- Meta Platforms, Inc.: pixel events, conversion data, custom audiences. Governed by Meta's Data Policy: https://www.facebook.com/privacy/policy
We do not sell personal data. All transfers to Google and Meta operate under Standard Contractual Clauses where applicable. Data is processed for ad targeting and campaign measurement only — not resold to unaffiliated third parties.
Google and Meta may use this data across their own platforms in accordance with their respective policies. We encourage users to review those policies directly.
Retention Periods
Cookie retention periods vary by type and purpose:
- Essential cookies: session duration or up to 12 months for preference storage
- Analytics cookies (Google Analytics 4): up to 14 months
- Marketing cookies (Google Ads): up to 540 days
- Cookie consent records: 3 years (audit requirement)
You can delete cookies at any time through your browser settings or by withdrawing consent through the cookie preferences panel.
International Data Transfers
Personal data collected through cookies may be transferred to and processed in countries outside the European Economic Area, including the United States, where Google LLC and Meta Platforms, Inc. are based.
These transfers are conducted under Standard Contractual Clauses (SCCs) approved by the European Commission, which provide appropriate safeguards for personal data. A copy of the applicable SCCs can be requested by contacting us directly.
Changes to This Cookie Policy
We may update this Cookie Policy from time to time to reflect changes in our practices, technologies, legal requirements, or other operational considerations. When we make changes, we will update the "Last Updated" date at the top of this page.
If we make material changes that affect your rights or how we use cookies, we will notify you via a prominent notice on our homepage at least 14 days before the changes take effect. Your continued use of the website after changes are posted constitutes acceptance of the updated policy.
Contact Us
If you have questions about this Cookie Policy, how we use cookies, or how to manage your preferences, please contact us:
Massimo Dallaglio S.r.l.
Via Modena, 16
20090 Buccinasco, Milano
Italy
Email: [email protected]
Phone: +39 02 4879 3624
Related Policies
For more information about how we handle your personal data, please review: